PEPSI
Fizz up with Pepsi
CHALLENGE
Create the perfect bonding between social media/online and offline, while bringing TikTok challenges to life
IDEA
We developed a dynamic arena where the virtual meets reality: the “Pepsi Fizz-up Studio”. Set within a storefront along Calea Victoriei, exclusively accessible to pedestrians, the studio allowed individuals to unleash their creativity using a green screen and an array of props to craft TikTok challenges
BRINGING TIKTOK CHALLENGES TO LIFE WITH PEPSI FIZZ-UP STUDIO
Renowned artists and influencers, including Smiley, Iuliana Beregoi, Speak & Stefania, and many others, joined us in this cool project.