LIBERTY PARADE
Liberty Parade a decade of dance, light and summer fun
CHALLENGE
Maintain the legacy of the Liberty Parade as Romania’s biggest dance event, a title it proudly held for a decade with over 80,000 attendees each edition, featuring a lineup of national and international chart-topping artists.
IDEA
The idea sparkled like a disco ball – turn the coastline into a dance floor stretching from Neptun to Saturn, lighting up every resort in between. The beach was transformed for a night into a stage for a massive live DJ show. We organized a caravan of music and joy – three trucks, a host of DJs, all spinning the moment’s hottest tracks.
TRANSFORMING THE COASTLINE INTO A DANCE FLOOR
This event laid the groundwork for all the epic EDM festivals that now light up Romania’s nights.
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